Quantity vs. Quality â The FindMyPub.com model explained
FindMyPub.com CEO, Helen Lees reflects on quality vs. quantity in lead generation for pubs.
FindMyPub.com CEO, Helen Lees reflects on quality vs. quantity in lead generation for pubs.
Hi, we are excited to bring this guest blog from one of our Trusted Suppliers, Zonal, to you this month. Born out of hospitality more than 40 years ago, Zonal is the UKâs largest technology supplier to the pub industry. Trusted by customers of all shapes and sizes, Zonal is a family business at heart, providing independent pubs with reliable cutting-edge technology that is built to last. As a FindMyPub trusted partner, Zonalâs dedicated small business team is ready to support you with your technology needs and ensure that you never have to compromise when it comes to accessing the latest innovations in pub tech. Here they break down the A-Z of pub tech lingo! Enjoy, Team FMP
We are operating application processes in a world of decreasing attention spans, huge demands on our time, and evolving technological habits.
A cross-section of our 25,000 strong databases completed the survey, with the results showing a positive and defiant approach from pub tenancy candidates in the continuation of their desire to run a pub.
Identifying and then nailing on the style of pub you want to operate should be top of the agenda when choosing your next pub business. What style of pub do you see yourself in? Do you thrive off fast-paced environments? Is coffee culture something you want to revel in or are you a country bumpkin looking to offer a cosy setting fragranced with rustic charm and warmed by open fires?
Think you could run a pub? Read Faye's top tips for finding the right pub for you.
MyPubGo is the pub industryâs first online recruitment event, and we cannot wait to meet you all there. There will be time to chat with pub industry leaders, discuss vacancies in your area and find out what is involved in running your own pub.
The stats are there to back it up. Attitudes and habits to alcohol are changing; whether they are sober-curious or simply cutting back, consumers are moving away from a booze-based social culture. As ever the pub industry is meeting these changes with innovation and increased choice for their customers.
Responsibility is not the first word that springs to mind when you think of Christmas in a pub, but when you are running a pub, it needs to be right up there with getting your beer order right. As a pub landlord, many responsibilities land firmly at your feet, however, at times of plenty like Christmas it can be all too easy to focus on the day-to-day, bookings, stock and money going in the tills and forget the bigger picture.