New Broom

The New Broom, Checkley, has built a strong reputation for its popular carvery, with food currently accounting for around 60% of sales and wet sales making up the remaining 40%. There is significant scope to grow both food and drink revenue by broadening the offer and increasing customer visits. A key feature of the business is its self-contained function room, which provides excellent potential for private parties, celebrations, corporate events, and community gatherings. The pub also benefits from a dedicated camping area with 10 electric hook-up pitches, alongside a spacious car park that can accommodate motorhomes. These facilities offer further opportunities to increase income by attracting touring visitors and expanding the venue’s appeal as a destination.

The ideal licensee will have strong food-led hospitality experience, along with the vision and capability to take this pub to the next level. They will be able to broaden the pub’s appeal, attracting customers from a wider catchment area while maximising all revenue opportunities, including making full use of the function room. The successful applicant will assess the current offer, identify areas for growth, and build on its existing strengths to further enhance the customer experience and drive sustainable business growth.

The landlords are looking to refurbish the external decoration to include new signage and lighting. There are also some internal improvements planned.

The refurbishment is subject to full Board approval. All designs are draft and indicative only, intended to showcase the potential of the pub. The refurbishment will be refined and personalised once a long-term licensee is secured, incorporating their vision for the look and feel of the business.